Food

MI-Scope
the magazine for the food industry

testimonial testimonial

Hotel Chocolat:
a taste of sweet success

To highlight its delicacies, British premium chocolatier Hotel Chocolat decided to redesign its packaging and gain in operational efficiency, a mission topped with success, to which Markem-Imaje made a considerable contribution.

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PRODUCT / WHAT'S NEW?

SmartDate X40-IP: enhanced water resistance

Markem-Imaje proposes a new version of its SmartDate X40 thermal transfer coder: the SmartDate X40-IP. This water resistant coder withstands humidity while maintaining all the characteristics that have made it such a success. It's the ideal solution for businesses where frequent production line cleaning is required. Click and discover.

SmartDate X40-IP: enhanced water resistance
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A professional solution

  • The printhead is 100% protected: it allows low pressure water cleaning and avoids using homemade protections like plastic bags.
  • Inputs/outputs are completely protected by a stainless steel cover. Connecting cables do not have to be removed.
  • Icons help make sure the printhead is in wash-down mode. Until it is fully sealed, the cleaning procedure cannot start.

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A very easy and user-friendly procedure

  • Cleaning instructions are given to the operator through the user interface.
  • The operator is guided step by step through the procedure. This guiding process avoids operator mistakes and makes sure all the elements are tightly sealed.

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A tougher protection

  • The controller cabinet is made of stainless steel.
  • The IP protection has been officially certified by an independent laboratory.
  • Inputs/outputs are completely protected by a rubber cover for the front USB port and a tight hood on the back for the various connecting cables.

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Optimized costs

  • It is possible to choose to protect either the printhead or the controller or both, thereby optimizing costs.
  • For companies already operating SmartDate X40 coders, IP upgrades are available and can be installed by a Markem-Imaje service engineer.

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MARKET / TREND

Hygiene: a priority for Markem-Imaje

Hygiene: a priority for Markem-Imaje

Hygiene standards are particularly demanding in the beverage and agri-food sectors.

Three questions for Market Manager Sylvain Clément

Hygiene standards are particularly demanding in the beverage and agri-food sectors. How does Markem-Imaje deal with these "constraints"? An insight from Market Manager Sylvain Clément.

What constraints do industrialists have to face today?
Sylvain Clément: Hygiene regulations concerning food safety are becoming more and more demanding not only in Europe and the US, but also in Africa and Asia. Food scandals (mad cow, horse meat in ready-made dishes, contaminated milk in China, etc.) have made an impact on people and led to consumer mistrust. Inspections are on the increase, particularly in Asia. On the other hand, industrialists are refusing to have their productivity affected by such "obligations". More frequent cleaning and use of increasingly aggressive detergents can damage production equipment and even stop lines. As a result, production equipment needs to be protected and these constraints have to be taken into consideration at design stage.

What solutions can we adopt?
SC: Equipment must be designed in 304L and 316L stainless steel, the only metals that can be used in the agri-food industry. An additional advantage is that these are highly resistant to cleaning agents. Equipment retention areas must be reduced to a minimum to limit the development of bacteria. Water-tightness must be guaranteed via an ingress protection rating of at least IP55 or 56, which ensures excellent protection against high-pressure jets used to clean appliances. Finally, as key-pads are very fragile, touch screens are preferable.

How has Markem-Imaje adapted to these requirements?
SC: Whether laser or inkjet, our ranges perfectly meet hygiene standards. The SmartLase C coder and 9232S printer are particularly suitable for beverage and agri-food markets, and are entirely designed in 304L stainless steel. IP65 rating is proposed as an option for the SmartLase C. Our 9232S printer is IP56-certified, providing protection against high-pressure jets. Free of horizontal surfaces or cavities, they have no retention zone where bacteria could develop. Finally, tightness is achieved in passive mode, without use of plant air, for optimum energy performance.

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CORPORATE / CHINA

Plant extension in China

Present in China since 1989, Markem-Imaje inaugurated the extension of its assembly plant building of FengXian, near Shanghai, on December 12, 2013. This new extension should accompany the expected 15% annual growth of the Chinese market. Today, Markem-Imaje already makes more than 10% of its sales in China. The site, which currently employs about 100 people, will see its production progressively evolve from 7,000 to 15,000 printers per year. These printers will mainly be for China and, to a lesser extent, for all the other countries of the Asia-Pacific zone. In addition to large international firms, Markem-Imaje already works for major Chinese groups like the confectionery producer Want Want, the brewer TsingTao or the dairy product manufacturer Mengniu Dairy.
 

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